Santa Clause, the tooth fairy, unicorn – everything made so much sense when we were kids. But sadly, nothing lasts forever. We all grew up and realized how stupid we were to believe that such characters were real in the first place.
Come to think of it, these characters were imaginary from the very beginning, but we could still relate to them as kids. It’s because we did not have any restrictions on our imaginations. We could visit the wonderland with Alice and friends, and we could also explore the lost city of Atlantis with our power of imagination.
Even though the power of imagining had served us well in the past, in the professional field, people are always critical about the use of imaginations. Unless your profession is based on fine-arts, you will never find any of your colleagues or even your superiors to use their creative imaginings to drive success.
Well, you may receive discouragements from your workplace for your creative approach, but if you do it properly, your imagination and creativity can turn your knowledge into valuable ideas. If you are clueless about how to achieve success using your creative imaginings, just keep on reading to find out the answer.
Think outside the box:
Most of the time, we are told to stick to the usual plan to avoid risks at all cost. This approach may not ensure success, but it does safeguard the goodwill of the organization. A lot of companies may be fine with the approach, but if you want to grow as an individual while ensuring the growth of the organization, you need to do something different.
Our imaginations allow us to think outside the box. It may not be safe all the time, but the chances of succeeding undoubtedly increase by several folds. If you look at the most successful people in today’s world, you find all of them to be risk-takers. No one has ever achieved anything great by playing safe.
If you are on the marketing team, you may need to exercise your power of imagining more often than not. You may not always be told what to do or how to find a solution to a certain crisis.
In such cases, you may need to rely on your imaginations and creative skills to come up with new and innovative ideas. If you are running a small business (or a startup), the creative problem-solving skill may just be your key to success.
Look at things from a new perspective:
Whether it’s a sales pitch or an idea for the next marketing campaign, you need to come up with something new every time. If you are looking at all your challenges from a generic point of view, you may not be able to outsmart your competitors by doing things that everyone else is doing.
Using your imaginations to look at every situation with a fresh perspective may show you the way to outwit your competitor and make an impact on the market with a creative marketing strategy that no one has ever seen before.
By looking at the things from a fresh perspective, you discover the unexplored side of the particular thing using your imagination. This may unlock limitless possibilities, which can benefit you as an individual as well as the organization you are working for.
If you are an entrepreneur, you may need to make some choices based on your instincts. If you are aware of all the crucial aspects of a certain situation, the decision-making process becomes a lot smoother. Also, the chances of making a critical error reduce when you consider every aspect of a particular situation.
Improve the surroundings:
Studies support the fact that people are more productive when they work in a comfortable environment. If you’re running a business or working for an enterprise, you may like to modify or decorate the work area as per your comfort. If your employer is okay with you making changes in the workplace, you can bring in your imagination to improve the environment you are working in.
If you are allotted a small cubicle, you can exercise your imagination to come up with a great idea to decorate the small work area. If you have a separate office, you can also do the same. The idea is to make the workplace as pleasing as possible so that you can enjoy working in it.
If you hold a senior position in the organization, perhaps you can inspire people by developing a work setting where people are motivated to work. If the environment seems dull, people generally feel bored with the work. As an individual and as a team member, you may need to step ahead and display your imagining skills by sprinkling some life into the workplace.
Make your unique identity:
Whether you are the boss in your own startup or employed at a multi-national corporation, you need to create your own identity in the field in order to achieve success. You may have heard the quote “Winners don’t do different things. They do things differently”. So you need to stand out in the crowd to improve your chances of succeeding.
Needless to say, your power to imagine things can play a huge role in making a unique identity. If you are a business owner, you need to establish your business as one of a kind. However, you need to make sure your business is not only unique but also adds value to the customers. Uniqueness is worthless if it does not have any use.
If you are only an employee in an organization, you can improve your chances of succeeding if you position yourself as a unique member of the team who always comes up with an unusual, yet effective solution to a problem. Again, if your ideas are unique but useless, it is not going to do any good to you or your organization. So utilize your creative skills to re-imagine your role and bring out the best in yourself with a unique approach towards your work.
Never hesitate to share an idea:
No idea is completely worthless if it’s coming from a fertile mind. Whether you are an average employee or sit at the top-most position in the company, you should always share your ideas when it is required. Also, be creative with the ideas. Generic ideas add no value to the organization.
If you have an imaginative mind and you can spew unique idea like confetti. It will be a mistake if you hold yourself back during town hall or brainstorming sessions. You may be ridiculed at times for sharing some unrealistic ideas, but if you keep sharing unique ideas all the time, your superiors are bound to listen to you.
Even as an entrepreneur, you need to come up with creative ideas to conduct your operations. Business industry is more dynamic than ever, and if you don’t have enough ideas to market your business or compete with your peers, then you will fail to achieve success in the longer run. There are enough case study on the cases of failed businesses that point out the lack of imagination of business owners.
As mentioned previously, you need to think outside the box, and if you don’t exercise your imaginations, you may never get enough ideas for your operations. Business is all about the consumers. If they keep getting the same kind of treatment from you over the years, they may feel the need to switch to another product or service for a change.
You need to realize that the moment you shut your imagination, you abandon the countless number of ideas that hold the key to your success. The better you can imagine, the more unique ideas you can generate. In other words, your imagination can serve you in multiple ways in your professional career.
Imagination is like human muscles. As we start to exercise our imagination, we establish new neural connections in our brain. It allows us to expand our awareness beyond the areas of rational thinking. Sometimes, you need to let go of your inhibitions to create something amazing. Your imagination does that for you.
Imaginations set our subconscious mind run free, which means we get to use a larger portion of our brains while imagining. It’s a shame that we are taught to suppress this amazing potential.
There is not anything wrong with thinking rationally, but at times, you need to add creativity to your life as well as your work. If there’s no sense of satisfaction in the work you do, you may not get the push to better yourself. Your creative imagining can be helpful in brightening up your life and ultimately guide you to success.